Systems

Start with the problem. Not the software.

One system for customers, jobs, money and communication, built to match how your business already works rather than how everybody's does. Along the way we'll suggest better ways of doing the things you've always done, including ones you may not have known were possible.

Wireframes of a business dashboard on a designer's desk
A whizzy HQ dashboard on a laptop at night

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Full-suite business systems

The whole thing in one place: a CRM that keeps every customer organized, the jobs, quotes and invoices behind them, and a portal that keeps customers informed.

  • —Customers, jobs and requests in one database
  • —Quotes, invoicing and payment tracking
  • —Automations for the follow-ups you forget
  • —Dashboards that show what's actually happening
A camp website on a laptop at a rink

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Websites that feed the system

Fast, polished sites that look like your work is worth paying for, with every enquiry and booking landing straight in your CRM.

  • —Custom design, no templates
  • —Edit your own content
  • —Local SEO and Google Business setup
  • —Fast, responsive and built properly
A client portal on a laptop and a phone

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Client portals & CRM

Give customers a login: progress, documents, invoices and messages. Give yourself one screen that runs the business.

  • —Logins for customers and their teams
  • —Document upload both ways
  • —Support tickets with response times
  • —Invoices and payment status
A sign maker checking work in her shop

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Integrations & automation

Connect the tools you already rely on to your system, then automate the admin in between, so nothing gets typed twice.

  • —Your accounting package, kept in step automatically
  • —Phone systems, email and calendars
  • —Payment and booking platforms
  • —Scheduled reports and alerts

Why build at all

Most business software is built for everyone. Yours doesn't have to be.

01

Usually simpler than what it replaces

Off-the-shelf platforms are built to satisfy thousands of businesses at once, so they arrive full of screens, fields and modules you will never open — and you pay for every one of them, every month, for as long as you stay. A system built for one business only has to do that business's job.

02

More efficient and more effective

Efficient is the obvious half: fewer steps, less re-typing, less chasing. Effective is the half most software skips — the right information in front of the right person at the moment they need to act on it. Work that is quick and still goes wrong has not been improved.

03

Fitted to how you want to run things

Your way of working gets mapped before anything is designed, so the system follows the business, and anything that could run better gets suggested along the way. Nobody asks you to abandon a process that works because a platform cannot bend, and nothing is shaped around features somebody else decided you needed.

04

Handed over with a guide and training

Every system comes with a written user guide in plain English and training for the people who will use it every day. Owning something properly means being able to run it, change the everyday parts of it, and bring a new starter up to speed without phoning anyone.

Eight modules. One database.

Pick what the business needs now. Because it's one system, every module you add later already knows your customers.

01CRM & pipelineEvery lead, customer and conversation on one timeline, from first hello to repeat business.✦
02Jobs & projectsWork moves through your stages, with owners, due dates and nothing living in somebody's head.✦
03Quotes & invoicingQuote in minutes, convert to an invoice in one click, and see exactly who owes what.✦
04Bookings & paymentsCustomers book and pay deposits around the clock, straight into your calendar.✦
05Customer portalA login for your customers: progress, documents, approvals, messages and invoices.✦
06AutomationsConfirmations, reminders, follow-ups and chasers that send themselves, in your words.✦
07Dashboards & reportsRevenue, pipeline and workload at a glance, instead of a spreadsheet every Friday.✦
08Website that feeds itA fast site whose enquiries and bookings land directly in the system, not an inbox.✦

What it's like

The part you can't see in a quote.

01

No hard sell

No pressure, no artificial deadlines and no quote padded with things you did not ask for. If the honest answer is that you should spend less, or nothing at all, that is the answer you get.

02

Time spent understanding the business

Proper time goes into how the work actually flows, who touches what, and where it snags — before a single screen is designed. That is the part that decides whether the result is any good.

03

No assumptions

Two businesses in the same trade rarely run the same way. Nothing gets carried over from the last project because it worked there; the questions get asked again every time.

04

Communication you never chase

You always know what is happening, what is next and what it costs. Straight answers in plain English, and one point of contact who has the whole picture.

Not sure which of these it is?

That's the usual starting point. Describe the situation in a couple of sentences and you'll get a straight answer about what's worth doing.